What can we say Louisville, we love to host.
This week, Governor Beshear visited the Slugger Museum to announce some Kentucky facts + figures from last year. Among them was the economic impact of tourism in the Bluegrass State: to the tune of $14.3 billion.
Louisville alone contributed $4.4 billion to that total, and there’s no sign of it slowing down any time soon. Here’s a look at some of the top events of 2025 in terms of visitation numbers — and that means tourism dollars.
- Run 4 Roses: With a projected attendance of 195,000 and an economic impact of over $45.6 million, this girls basketball tournament is expected to be the second biggest LOU event behind the Derby.
- The Utility Expo: Even though it’s only projected to attract 21,000 people (that’s just a tenth of Bourbon & Beyond), this exposition is expected to bring in over $19 million.