This new nonprofit organization will help shape Louisville’s economy

The Louisville Economic Development Alliance will take on creating a new brand for Louisville, among other responsibilities.

An aerial shot of a downtown street, featuring new and old buildings, an arena, and a bridge.

LEDA will work to create new funding tools for small businesses across Louisville.

Photo via Kentucky Transportation Cabinet

In case you missed it, on June 29 Mayor Craig Greenberg unveiled the Louisville Economic Development Alliance — aka LEDA.

The nonprofit organization is part of Greenberg’s Growing Louisville Together Plan, which sets goals for Louisville’s growth over the next 20 years.

The board of the public-private partnership will be made up of 30 representatives from private business, nonprofits, organized labor, higher education, and local government.

Here’s a snapshot of what LEDA will do:

  • Lead business attraction and expansion efforts
  • Create a new citywide brand
  • Develop talent
  • Foster small business + entrepreneur development

LEDA was created based on similar organizations in Cincinnati, Columbus, and Philadelphia.

The recently passed city budget allotted $1.5 million for operation of LEDA, with an additional $2 million coming from the private sector. This month, LEDA will name an interim CEO and begin a national search to fill the role permanently.

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